Job offer: Marketing Manager
Tuesday, February 26th, 2008CakeMail is an open-architecture, multilingual email marketing platform. CakeMail’s layered design is specifically meant for interactive marketing agencies, software companies, and web firms looking for an easy way to add email automation to their offering, synchronize data sources, reinforce their own brand, and add to their bottom line.
What you’ll do
- Work with Sales, and Product Development groups to drive projects.
- Define and implement a customer communications and lead generation strategy.
- Contribute to the product improvement process.
- Manage CakeMail’s main web property, www.cakemail.com
- Blog.
- Track and improve the conversion rate of website visitors and product trailers.
- Develop marketing plan in conjunction with sales department.
- Collaborate with PR resources.
- Determine ROI on marketing operations.
- Report and present competitive intelligence.
- Define market research studies to gain knowledge about user attitudes and behavior.
- Develop collateral that optimally positions the strengths of our products.
- Analyze potential partner relationships.
- Contribute to industry discussions online, such as the Email Marketer’s Club.
Essential ingredients
- BA/BS degree, MBA a plus.
- Four plus years experience in product marketing, direct marketing, marketing program management, or consulting.
- Knowledge of the Email Marketing industry.
- Outstanding written and oral communication skills.
- Focused on results.
- Attention to detail and organization.
- Strong organizational and analytical skills.
- Strong aptitude for determining the optimal way to position products in the market.
- Understanding of the search and online advertising market.
- Understanding of CakeMail’s strategic and competitive position.
Compensation
- Competitive salary.
- Generous options package.
- Possibility of working remotely from anywhere in the world.
- Cupcakes and cool T-shirts!
Job offer: Deliverability Manager
Wednesday, December 19th, 2007We recently doubled the staff at our Montreal office with the addition of a sales and account management team, and welcomed an additional programmer to our development group in Eastern Europe. This brings us to a total of 11 people in the combined family of The Code Kitchen and CakeMail.
But we’re not stopping there! We’re seeking a Deliverability Manager to build on our in-house expertise as we expand. We’re offering a year’s worth of email delivery (150,000 sends/month) and CakeMail schwag for a successful referral, by the way!
Why join CakeMail?
- Belong to a friendly, tight-knit team of talented, entrepreneurial people.
- Be part of a stimulating startup.
- Work with a truly innovative email marketing platform.
- Blaze new trails by forging relationships beyond the major ISPs worldwide.
- Telecommute from anywhere or come enjoy the great quality of life and culture that Montreal has to offer.
What you’ll do
- Build on the ISP relationships established since 2002 during our founder’s previous venture.
- Maintain feedback loop programs and white listing.
- Resolve email filtering and blocking issues.
- Monitor black lists and sender reputation.
- Augment delivery-related data analytics.
- Work with account managers to prevent, communicate and resolve deliverability issues.
- Keep abreast of industry best practices, trends and legal changes and share this knowledge with team members and resellers.
- Participate actively in the email marketing and anti-spam communities.
- Contribute to industry discussions online, such as ReputationWiki.org and the Email Marketer’s Club.
- Collaborate with in-house and third-party developers to hook various deliverability services into the CakeMail API.
- Aid resellers in adopting best practices for content, creative, timing, data and trust-building.
- Propose inventive ways to improve deliverability.
- Have fun doing what you do!
Essential ingredients
- Experience in ISP relations (2 - 5 years preferred).
- Familiarity with delivery policies and procedures at major ISPs.
- Technical knowledge of email delivery, filtering and authentication.
- Familiarity with privacy and anti-spam policies and laws.
- Strong problem-solving skills.
- Attention to detail and organization.
- Effective interpersonal communication skills.
Icing on the cake:
- Excellent written English, and a strong interest in blogging.
- Knowledge of other languages.
- Experience with Linux and DNS administration.
- Enthusiasm for open source and the collaborative Web.
Compensation:
- Competitive salary.
- Generous options package.
- Possibility of working remotely from anywhere in the world.
Please send your CV and any other pertinent information or links to jobs@cakemail.com and let us know your salary expectations and (re)location preferences.
