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Interface Tour

HTML Editor

  1. The what-you-see-is-what-you-get HTML editor makes it easy for users to modify any HTML template. It's as easy as using a word processor.
  2. Advanced users can access the HTML source code for total control over the newsletter layout.
  3. Custom tags allow senders to personalize an email. Any field in the subscriber list database can be integrated into the email content to make it more personal, which in this case is the subscriber’s first name.
  4. Unsubscribe links are personalized for each list member to give them one-click access to the unsubscribe function without them having to remember and input the email address used for that mailing list, which is particularly helpful if they are using a mail forwarding service. This avoids frustrations at being held captive to a list, which could cause the user to report legitimate mail as spam.

Campaigns

  1. The screenshots in this quick tour show the CakeMail demo account, however the interface would normally display the appropriate reseller’s logo and design, depending on the URL used to access the application.
  2. This zone provides an overview of a user’s campaigns and mailings.
  3. Users can create a mailing from scratch, or start a new mailing simply by duplicating a previous one.
  4. This progress bar tells the user that their mailing is in the process of being delivered. They can access their statistics any time during the process to see live progress, including number of emails opened and click-throughs as they occur.

Mailing Overview

  1. Campaign summary with links to the HTML and TEXT versions of the email sent.
  2. Emails that were sent, emails that bounced, and the final delivery rate (emails sent minus emails bounced). The “Bounces” line links to a page with more detailed information detailing the causes.
  3. Emails that were opened. The “Who opened” item links to a page with a list of individual opens. Next to this is a link to the Activity Over Time graph, which details by-the-hour opens and click-throughs.
  4. Click-through rates for every link in the email sent. Users can click on each link in this list to see details of who clicked on each one.

Activity Over Time

  1. This graph displays the number of emails opened and click-throughs for every hour following deployment of a mailing.

Bounces

  1. CakeMail recognizes thousands of different bounce formats and sorts them according to the type of problem detected.

List Summary

  1. A quick visual summary of the mailing list status.
  2. Shows the language used for the list. List type can be set to single opt-in or double opt-in.
  3. Users can manage the list fields to collect demographics or information about subscribers’ preferences, and so on. The list can also be segmented according to this information.
  4. Interaction messages are totally customizable.
  5. Easy form generation makes it a snap to add subscribe or unsubscribe functions to any website.
  6. Subscribers are listed according to their status. You can search, edit or delete them.
  7. The list can be exported in CSV format, segmented according to status (actives, unsubscribed, bounced, etc).