The PIPEDA (Personal Information Protection and Electronic Documents Act) has been around for some time, but sadly Canada has never really dealt directly with the…
Here are the latest numbers released from the nice folks at Ferris Research on the projected cost of spam in 2009: $130,000,000,000.00 USD Cough Cough...…
Using the results of a survey of 407 marketing professionals, MarketingSherpa has published a series of reports around one theme - Marketing During an Economic…
Our email delivery expert, Kevin Huxham, Director of Deliverability recently updated our Deliverability section. There you will find more information and precious resources on this…
Email Marketing Q&A’s Email Experience Council talks about CAN-SPAM, Permissions, Lists and Email Content. Email Data Management Best Practices How to take care of…
In the expression, “permission email marketing”, the key word is “permission”. In this case, the definition of the word permission means that the owner of…