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News

Cakemail news

Update about the January 5th outage

To all the businesses around the world that depend on us, we apologize for the inconvenience caused by today's outage on our platforms. We worked…
Francois LaneJanuary 5, 2022
Email marketer tipsEmail MarketingIndustry news

Guide: Bring excitement and connection with your clients on Small Business Saturday!

If you haven’t already, consider participating this year in Small Business Saturday in USA or Small Business Saturday in Canada to kick the Holiday season…
Mireille TessierOctober 27, 2021
Background photo created by jannoon028 DeliverabilityIndustry newsLaws and regulations

Apple is about to take a bite out of Email Marketing

There has been a lot of talk in the industry lately concerning Apple’s new Mail Privacy update in iOS 15 which is expected to be…
Kevin HuxhamSeptember 7, 2021
automation Product release

Email automation, white label & Zapier

Email automation is now available in the Cakemail Next-gen app, allowing for the creation of an email series or drip campaigns. Translation? You can now…
Cakemail ProductJune 16, 2021
templates on a screen Cakemail newsEmail Templates

600 New Email Marketing Templates for Entrepreneurs and SMB Marketers

Yep, that's right. We have 600 new fully customizable email marketing templates in our Cakemail Next-Gen email designer. Perfect for big or small email lists!…
Cakemail ProductMarch 25, 2021
DeliverabilityEmail MarketingIndustry news

Why is my email in the #$*& junk folder?

Even the Pope, if he did email marketing would see himself asking this question from time to time (granted he might phrase it a little…
Kevin HuxhamFebruary 8, 2021
Computer screen with Cakemail Editor APICakemail newsProduct release

Introducing Automation API & Next-gen app

Over the past few months, we have been working to rebuild Cakemail from the ground up to make it easier and more efficient for organizations…
Isabel LapointeFebruary 3, 2021
woman coding on a laptop APIProduct release

Cakemail Next-gen APIs: easier, safer and wiser

Connect to your app and start sending emails in 15 minutes! Most applications and websites today use transactional email to communicate with their users on…
Cakemail ProductJuly 13, 2020
Photo by Jens Johnsson from Pexels DeliverabilityEmail MarketingIndustry news

From address: is it ok to change it?

Is it ok to change my from address? I get this question from time to time and it’s a good one. I’m always happy to…
Kevin HuxhamJanuary 31, 2019
DeliverabilityIndustry news

Apple updates DMARC – Warning for senders

Apple announced last month they are switching their DMARC policy from “p=none” to a “p=quarantine” on the following domains: mac.com me.com icloud.com What does this…
Kevin HuxhamAugust 20, 2018
GDPR Website Cakemail newsIndustry newsLaws and regulations

Understanding the GDPR and how Cakemail will help you comply

By now you might have heard snippets of news about the EU’s new data protection and privacy law. The General Data Protection Regulation (GDPR), which…
Cakemail SupportMay 22, 2018
Cakemail news

10 years of Cakemail

Picture it: November 3rd, 2007, newly-founded startup “Cakemail” takes up an office in an old factory where the “Pong” console used to be built. There…
Francois LaneNovember 3, 2017
DeliverabilityIndustry news

Important Anti-Spam Law Update – Your Checklist

CASL Checklist because the Law still applies Canada’s Minister of Innovation, Science and Economic Development, the Honourable Navdeep Bains announced last week that the Private…
Kevin HuxhamJune 12, 2017
Industry news

Foreign Email Data Privacy in the USA

As a 100% Canadian email marketing tool, we protect your subscribers’ privacy. In the wake of a recent executive order that may put at risk…
Chrystian GuyMarch 2, 2017
Industry news

The future is here: Wrap your head around AI, big data and VR

The future is already here — it's just not very evenly distributed. - William Gibson Emerging technologies are about to radically change the way we…
Chrystian GuyFebruary 1, 2017
Industry news

Three links that make us curious about the year ahead

There has been a lot of looking back at last year since we entered 2017. And with good reason. We’ve entered the new year with…
Chrystian GuyJanuary 17, 2017
Industry news

Three tech stories we couldn’t help but share, December 2016

As everyone begins to cozy up for the holidays, we figure it’s time for the second edition of tech stories we couldn’t help but share.…
Chrystian GuyDecember 8, 2016
Interviews

Q&A With Nasser Sahlool, Vice President Client Strategy at DAC Group

Nasser Sahlool, VP Client Strategy at DAC Group In the second in our interview series, I asked my usual questions to my friend and former…
Chrystian GuyNovember 24, 2016
Industry news

Stretch your shoestring budget: marketing hacks for the holidays

We know how it goes. You struggle to scrape together that holiday marketing budget every year. But somehow, it never gets any bigger. Or maybe…
Chrystian GuyNovember 11, 2016
Industry news

Tech stories we couldn’t help but share, November 2016

Here at Cakemail, we obsessively share links to articles about ideas and innovations that we find exciting. While some links are silly and irrelevant, others…
Chrystian GuyNovember 3, 2016
Interviews

Q&A With Stephanie Kennan, president of Bang Marketing

In this first instalment of Digital Marketers Q&A, I sat down with Stephanie Kennan, President of Bang Marketing, a Montreal-based agency specializing on B2B. Stephanie is…
Chrystian GuyOctober 21, 2016
Cakemail news

Making wishes come true: 1.9M raised during the 48 HOUR RIDE

The 10th edition of the 48 HOUR RIDE Make-A-Wish / Fais-Un-Voeu Québec raised a record breaking $1,906,000 for the foundation this year. Over 1,700 participants…
Francois LaneSeptember 21, 2016
Cakemail news

Make-A-Wish / Fais-un-Voeu Québec: 10 year anniversary

Why is CakeMail participating in the 48 HOUR Ride? What started out as a hack day to build a tool to help participants raise money…
Francois LaneAugust 30, 2016
Industry news

Build better landing pages: here’s how

If you’re investing the time, money and resources into managing an email marketing or advertising campaign, you want to give it every opportunity to convert.…
Chrystian GuyAugust 25, 2016
Email MarketingIndustry news

Email marketing by the numbers

As a marketer, you already know: email marketing is hotter than ever. Study after study shows that consumers still rely on email, they’re just using…
Chrystian GuyJune 23, 2016
Cakemail news

Montréal company CakeMail acquires French counterpart SimpleMail

After acquiring Courrielleur last Spring, CakeMail continues its expansion and opens the European market with the purchase of SimpleMail’s assets in Paris, France. The Montreal-based…
Francois LaneMay 2, 2016
DeliverabilityEmail MarketingIndustry news

Blacklist Friday

In 2011, Kevin Huxham, CakeMail's very own DoD (Director of Deliverability), wrote this article highlighting best practices for the Holidays.  We've updated the article -…
Kevin HuxhamNovember 25, 2015
Cakemail news

CakeMail Helps Small Businesses Boost Sales For Small Business Saturday and Beyond

CakeMail Inc., an email marketing solution provider, today launched new tools to help small business customers effectively raise awareness and boost sales for Small Business…
Francois LaneNovember 5, 2014
Industry newsLaws and regulationsList management

CASL: Examples of Express and Implied Consent

Permission, and how it’s defined, is the big difference between CAN-SPAM and the Canadian Anti-Spam Legislation (CASL). CAN-SPAM allows you to purchase a mailing list…
Mireille TessierJune 2, 2014
Industry newsLaws and regulationsList management

CASL: At-a-Glance: CASL vs CAN-SPAM

Wondering what the difference is between the new Canadian Legislation and the existing American CAN-SPAM act of 2003? (more…)
Mireille TessierMay 28, 2014
Cakemail news

CakeMail Publishes Guide to Understanding the Canadian Anti-Spam Law (CASL)

Montréal, Quebec – CakeMail Inc., an email marketing solution provider, today announced the availability of a newly published “CASL: A Guide to Canada’s Anti-Spam Law”…
Francois LaneMay 13, 2014
Industry news

Using Yahoo! or AOL? Here’s why your emails aren’t hitting the inbox.

If you’re using an email like jane.doe@yahoo.com or john@aol.com in the From field of your campaign, chances are quite a few of your contacts aren’t…
Cakemail SupportApril 24, 2014
Cakemail news

Entrepreneurship: Lifelong dreams, success… and failure

I’m a huge South Park fan and one of my favourite episodes is Cartmanland. Cartman inherits a million dollars. Rather than do the rational, reasonable…
Mireille TessierMarch 14, 2014
DeliverabilityIndustry newsList management

News: Gmail’s unsubscribe button and Feedback loop

Google’s been very busy, email-wise. Tabs, Image caching and, disclosed in San Francisco last week, two new features: a button that allows people to ‘Unsubscribe’…
Mireille TessierFebruary 28, 2014
Cakemail news

CakeMail Goes Mobile

New Mobile App Lets Small Businesses Manage Email Marketing Campaigns On The Go Montréal, Canada -- CakeMail Inc., an email marketing solution provider, today announced…
Francois LaneJanuary 15, 2014
Cakemail news

CakeMail Announces New Plugin on WordPress.org

New Plugin Provides Simplest Way to Build a Contact List Montréal, Canada -- CakeMail Inc., an email marketing company, today announced the launch of its…
Francois LaneDecember 11, 2013
Cakemail news

CakeMail Unveils Email Deliverability Quiz of 2013

Rewards the Best Sender of the Year with an iPad Air Montréal, Canada -- CakeMail Inc. today announced its 2013 email deliverability quiz to test…
Francois LaneDecember 4, 2013
Cakemail news

CakeMail Helps Customers Spread the Word For Small Business Saturday

Company Launches Free Service to Effectively Remind People to Shop Small on November 30th Montréal, Canada –- CakeMail Inc., an email marketing solution provider, today…
Francois LaneNovember 27, 2013
Cakemail news

CakeMail: Elegance and simplicty

The goal at CakeMail is to provide an elegant and simple-to-use email marketing app. Simple-to-use is an easy concept to grasp. Simple-to-use means that a…
Mireille TessierOctober 25, 2013
Cakemail news

Working Remotely: It’s all about lemons and pajamas

Remote work, like everything else, is something you can grow into. The best way to ensure your success is to have a can-do attitude. You…
Cakemail SupportOctober 18, 2013
Cakemail news

Why we did it: CakeMail’s new version

Before we get into the new version, what it does and why we think it’s good for you, we need to tell you a bit…
Mireille TessierOctober 7, 2013
Cakemail news

CakeMail Launches CakeMail 4

Helping Small Businesses Engage Customers by Providing Simple, Cost-Effective Email Marketing Application Montréal, Canada -- CakeMail Inc. today announced the launch of CakeMail 4: an…
Francois LaneSeptember 8, 2013
DeliverabilityEmail MarketingIndustry news

Tabs: Gmail’s new Inbox

I’ve been reading a lot about the New Inbox and how it’s going to cause the  demise of email marketing as we know it - or, at the very…
Mireille TessierJuly 25, 2013
Cakemail news

Dynamic Content at CakeMail

Last Thursday, some CakeMail users received an email from me. Twice. First of all, I would like to thank all of you who didn’t opt-out…
Mireille TessierMay 6, 2013
Email MarketingIndustry news

Mailing address in emails

Tags for Mailing Addresses Make CASL Compliance Easier In August, we discussed why you need to include a mailing address in your emails.  The latest…
Mireille TessierDecember 14, 2012
DeliverabilityIndustry newsLaws and regulations

Bill C-28: an update

The CRTC recently published two information bulletins to help businesses better understand Bill C-28, Canada's anti-spam legislation. Are you in the US?  Yes this applies…
Kevin HuxhamNovember 15, 2012
Product release

CakeMail v3.5 now available

Today we are releasing a new version of CakeMail we’ve put a lot of love into - version 3.5. This version is the last major…
Cakemail SupportOctober 4, 2012
Cakemail news

CakeMail and LuxCloud Partner to Offer Email Marketing to Global Network of Resellers

Montréal, Canada -- CakeMail®, Inc., a provider of email marketing software for small businesses today announced it has partnered with LuxCloud™, a market leader in…
Francois LaneAugust 29, 2012
DeliverabilityIndustry newsLaws and regulations

Why do I need to add a physical/address to my campaign?

In order to meet the requirements of anti-spam legislation and our own anti-spam policy, you must include a physical/street address as part of your email content. This address is…
Cakemail SupportAugust 28, 2012
Cakemail newsReseller Tips

Introducing In-Product Help

CakeMail offers a full white label in-product help section which you can make available to all end users. The in-product help section includes over 300…
Cakemail SupportAugust 15, 2012
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