Last weekend, feeling “Christmas-y”, I went to my favourite tea boutique to get my ‘Christmas tea’ while listening to ‘Christmas music’. Yeah, I know, that’s…
Yep, that's right. We have 600 new fully customizable email marketing templates in our Cakemail Next-Gen email designer. Perfect for big or small email lists!…
It’s not a surprise that intelligently segmented email lists results in more opens, a higher clickthrough rate and better deliverability. Case studies shared by Econsultancy…
With 1.3 Billion (yes, that’s a ‘B’) active users, your local business should have a Business page on Facebook. The page should mention your business’…
Infographics, studies and censuses show that mobile is growing. And in email, it’s becoming crucial. In that mindset, we must start optimizing email marketing for smaller…
Our system allows you to integrate subscribe and unsubscribe forms for a specific contact list directly into your website. While we provide a very basic form, you…
There are two things you can do to improve click-through rates: Keep your readers engaged. Write compelling, engaging content that your clients are happy to receive…
Starting today, in order to improve overall performance, detailed campaign reports for delivered campaigns that are more than six months old will be automatically archived.…
In order to brand the tracking links and help maximize your clients' deliverability, you will need to configure your DNS entries. This will allow your…
Because spammers often masquerade as legitimate senders (claiming that their emails are coming from a real company or person), receivers will often look to authentication…
Ideas In traditional workplaces, ideas that don't come from the product manager are not typically taken into account. At CakeMail, we think differently. Anyone can…
Create and include personalized fields in your campaigns to more directly and effectively target your audience and keep their attention. To get started, add a…
Wufoo Webhook Sync is a brand new feature in our v3.1 interface that we're excited to introduce! This new feature allows you to automatically sync your…
Everybody working in the email marketing business knows (or should know) that making email templates is hard. It is actually way worse than creating websites…
While we provide in-app charts & graphs detailing your campaign’s (great!) performance, you can also download the data if you’re interested in working with it…
CakeMail isn't just an English-only product - by default it's available in more than 10 languages, including Canadian French, Spanish, Dutch, and Thai. You can…