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The Cost of Spam – Viewer discretion is advised…

By May 19, 2009 No Comments

Here are the latest numbers released from the nice folks at Ferris Research on the projected cost of spam in 2009: $130,000,000,000.00 USD

Cough Cough… gasp, What??! (correct, that’s 130 billion… I thought I’d add the zeros in there for some added affect)

This is a 30% increase from 2007. Scary stuff! but still, I think a pretty conservative estimate. It was calculated from operational costs and productivity loss from people inspecting/deleting spam and also from searching/retrieving legitimate email (false positives) deleted in error by spam filters. It seems a little hard to believe seeing all that has been done in the last 4 years to combat spam, but I guess it’s time to step it up.

Here are some more interesting statistics:

• # non-spam emails sent during 2006 by business email users: 6 trillion
• Estimated number of non-spam email messages sent worldwide each day 2006: 25 billion
• % of email messages sent daily that are spam messages: > 75%
• Typical # Internet emails sent and received by a business user: 600 per week
• Cost of a user deleting a spam message: $0.04
• Cost of a user retrieving a bona fide message erroneously deleted as spam (“false positive”): $3.50

This last one through me… no spam filter is perfect, there will always be legitimate mail that gets blocked, but I would be interested in knowing what percentage of this 130 bil is spent looking for false positives? Ferris, please don’t make us wait another 4 years. Keep up the good work!

Read the whole summary from Ferris Research

Bye for now,

Kevin

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Author Kevin Huxham

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