Best Practices

Deliverability

Image of a stamp - Photo by Dominika Roseclay

DELIVERABILITY

Authentication 101: a guide to why and how to authenticate your sender domain

Jun 4, 2024 / 6 min read

Gate closed - Photo by Travis Saylor Pexels

DELIVERABILITY

Why Gmail and Yahoo are blocking my emails

Feb 1, 2024 / 7 min read

Colored maibox on a door - Photo Carlos J. Cuadros - Pexels

DELIVERABILITY

From address: is it ok to change it?

Feb 22, 2023 / 3 min read

Spam traps - photo of hands coming through a hole in a clear plastic sheet

DELIVERABILITY

Spam traps 101: why a dormant or blacklist email address can badly damage your reputation

Dec 13, 2022 / 4 min read

3 min read

DELIVERABILITY

Spam vs. junk mail: why do my emails go into the spam folder?

Jul 11, 2022 / 4 min read

Garbage bin with papers - Photo Steve Johnson on Pexels

DELIVERABILITY

The complete guide to avoiding being marked as spam

Jun 14, 2022 / 9 min read

Sender Reputation - man stretching his hand - Photo by Pixabay on Pexels

DELIVERABILITY

Email Sender Reputation 101

Jun 13, 2022 / 4 min read

Box of old letters - Photo by cottonbro

DELIVERABILITY

Thinking of Using an 'Old' List? The complete guide to get the most of it without the risks.

Jun 7, 2022 / 5 min read

The Cakemail Email Deliverability Guide: 7 steps to reach the inbox

DELIVERABILITY

The Email Deliverability Guide

Jun 6, 2022 / 35 min read

Reputation, deliverability: team working around a table

DELIVERABILITY

Email Sender reputation: a must for deliverability

Apr 22, 2022 / 3 min read