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best practices

Follow-up on important email marketing laws and regulations.

someone in clear plastic - Photo bu Tara Winstead Pexels

You’ll need DMARC authentication to send email to Gmail and Yahoo

Dec 4

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4 min read

Arrow with lights - Photo by Lisa Bresler on Unsplash

If you want to send mail to Gmail, you need to authenticate

Oct 6

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4 min read

Photo of the Quebec's flag - Photo from Evan Velez Saxer - Pexels

Getting Ready for Quebec’s Privacy Law 25: A Comprehensive Resource Guide for Canadian Marketers

Jul 18

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6 min read

Physical address sign - address tag in emails - Photo Brett Sayles Pexels

Mailing address in emails

Nov 30

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2 min read

Loi25_Bill64_assemblee_nationale_photo_Enrique_Hoyos_Pexels

Loi 25 / Bill 64 - Privacy changes are coming to Québec: Are you ready?

Oct 6

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7 min read

Complaints - avoid them - Unhappy face on a box

Complaints! All the basics you need to know to avoid them

Jun 13

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4 min read

CASL video title image

CASL and CAN-SPAM Compliance Guide

Apr 14

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5 min read

Sending electronic communications

CASL Guide: What every marketer needs to know about Canada’s Anti-Spam law

Apr 12

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8 min read

Discover CASL video

CASL: Examples of Express and Implied Consent: video + infographic

Dec 22

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5 min read

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Understanding the GDPR and how Cakemail will help you comply

May 2

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3 min read

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