Best Practices

Deliverability

Spam complaints - deliverability - yellow garbage bag

DELIVERABILITY

The spam complaint: big trouble for deliverability

Apr 22, 2022 / 5 min read

Engagement Handshake - Photo de Pixabay on Pexels

DELIVERABILITY

Responsiveness rate: calculating the engagement factor

Apr 21, 2022 / 2 min read

Trophy with stars for celebrating a good reputation. Photo Nataliya Vaitkevich - Pexels

DELIVERABILITY

Reputation score: what email marketers need to know

Apr 18, 2022 / 2 min read

Dentist cabinet - photos Pixabay on Pexels

DELIVERABILITY

Build trust and showcase your brand in your subscribers’ inboxes with BIMI

Mar 9, 2022 / 12 min read

Reception desk - Photo by Andrea Piacquadio from Pexels

DELIVERABILITY

What’s a role account and why can’t I send to it?

Jan 13, 2022 / 2 min read

Let him down - Photo by Vera Arsic from Pexels

DELIVERABILITY

Why You Should Never Use a noreply@

Jan 10, 2022 / 2 min read

Mailboxes - Photo by Polina Kholodova from Pexels

DELIVERABILITY

Throwing money in the mailbox: why you should not do bad email marketing?

Nov 19, 2021 / 1 min read

Blacklist Friday - bags - Photo by Karolina Grabowska - Pexels

DELIVERABILITY

Blacklist Friday

Nov 10, 2021 / 4 min read

Crayons _ Photo by Pixabay - Pexels.com

DELIVERABILITY

Make sure people know who you are

Sep 20, 2021 / 2 min read

Emails in a bin

DELIVERABILITY

Why is my email in the #$*& junk folder?

Feb 8, 2021 / 3 min read