Email marketing is a multi-faceted tool with layer upon layer of fun, interesting, and productive things you can do. But, with all these layers, sometimes you need a little help from your friends to take full advantage.
That’s why we’ve recently announced that we’ve partnered with Zapier to help our users connect their Cakemail accounts with all the apps they need!
This new and exciting integration is just another way for us to help you deliver stronger email marketing results and continue to grow your business or service.
Whether you need to connect your Cakemail account to a payment service, a content delivery platform to add contacts automatically, see new leads, or get updates on new subscribers, Zapier can help!
This article discusses some of the most popular apps you can now connect to and how those connections might just change your marketing world.
Okay, but What is Zapier?
In case you’re unfamiliar, Zapier is a product that allows end-users to integrate web applications with each other and automate workflows. For Cakemail, it enables our users to connect to some of their most popular apps and automate different facets of their email marketing workstream.
All with no coding required!
What Apps Can You Connect To?
Perhaps, the better question is, “What apps CAN’T you connect to?” Okay, maybe that answer doesn’t help you much. The truth is there are dozens and dozens of apps that you can connect to by creating your own templates. They all start with a trigger and then an action that happens after that trigger. Zapier calls them Zaps.
Here we’ve already built out some templates (Zaps) for you! These are some of the most common apps Cakemail users connect with, so we hope these will help you get started.
Action: Add contacts to your Cakemail audience from new Stripe customers.
Description: Turn Stripe customers into contacts. With this Zapier integration, you can stay in touch with new Stripe customers by automatically adding their contact information to the appropriate list. Then, all that's left to do is contact them!
Action: Add contacts to your Cakemail audience from new WooCommerce orders.
Description: Turn new sales into contacts. With each new order on WooCommerce, this automation opens the door to follow-up communication by automatically adding a new contact to the selected Cakemail list. It can also update an existing contact based on the email address.
Action: Add contacts to your Cakemail audience from new HubSpot leads.
Description: Get in touch with each new lead from HubSpot. This Zapier integration automatically creates a new contact in the selected Cakemail list or updates an existing contact based on the email address to make sure they receive the appropriate communication and follow-up.
Action: Add contacts to your Cakemail audience from new Salesforce records or leads.
Description: Want to make follow-up a breeze? Easily connect with each new record or lead registered in Salesforce with this integration. It automatically generates a new contact in the selected Cakemail list or updates contact information based on the email address.
Action: Add contacts to your Cakemail audience from new Intercom users and leads.
Description: Start the conversation and follow up with each new Intercom user or lead. These Zapier integrations automatically use the information entered to generate a new contact in the selected Cakemail list or update an existing contact based on the email address.
For leads: Get this Cakemail + Intercom Zap
Action: Add contacts to your Cakemail audience from new Eventbrite attendee registrations.
Description: Engage with attendees from the moment they register for your event. With Zapier, you can make sure people get all the information they need when they register to attend an event on Eventbrite. This integration automatically adds new subscribers to the Cakemail list you choose and sends them follow-up emails.
Action: Add contacts to your Cakemail audience from new Typeform entries.
Description: Need help growing your audience? Use this Zapier integration to connect your Typeform surveys and automatically add new subscribers to your Cakemail list. It even updates existing subscribers based on their email addresses.
Action: Add contacts to your Cakemail audience from new entries in Google Forms.
Description: Why waste time copying and pasting contact info? With Zapier, you can use simple and easy-to-create Google Forms to grow your audience. For every new entry in Google Forms, this automation will add a new contact in the chosen Cakemail list or update an existing contact based on the email address.
Action: Get Slack notifications when new contacts are added to your Cakemail audience.
Description: Keep your team up to date on new contacts. Follow the growth of your audience in near real-time right in your Slack account. This Zapier automation will notify you in Slack whenever a contact is added to your selected Cakemail list.
Abandoned Carts on Shopify
Action: Send Cakemail transactional emails when carts are abandoned in Shopify.
Description: Don’t let an abandoned cart in Shopify put an end to the customer journey. With this Zapier interaction, you can automatically send a transactional email in Cakemail to stimulate your Shopify sales when a contact abandons their cart.
Action: Add contacts to your Cakemail audience from new Gumroad customers.
Description: Connect with your new Gumroad customers using this Zapier automation. Every time a new customer transacts with Gumroad, their email address is automatically added to a selected Cakemail list. Talk about an easy way to follow up with them!
Action: Add contacts to your Cakemail audience from new contact activity in ClickFunnels.
Description: Make the most of new contact activity with Zapier. Every time there’s new contact activity in ClickFunnels, this integration creates a new contact in the selected Cakemail list or automatically updates an existing contact based on the email address.
…And more are on the way!
How To Connect Your Apps and Use Your First Zap
If you’ve never Zapped before or just need a refresher, you can head over to our Knowledge Base to learn how to connect Zapier to any app you need for Cakemail.
The steps are simple, and we’ll get you all the way through each one.
Well, what do you think? Does automating some of your processes and workstreams sound like something that could help you? Then go ahead, pick a Zap, any Zap and let’s get this bread!